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Tuesday, July 10, 2012

Green Real Estate and Education Go Hand and Hand and the Timing Couldn't Be Better

What a better time to think of value in residential real estate than in the present challenging times. Most are still wondering if the projections of a turn around in the current marketplace are just fiction or truth. Five steps forward and two back, then three forward and three back. So what is really going to drive value for the buyer to buy again? What does a buyer consider in today's economic climate for the decision to buy a home? Do they think of a home for their family in terms of how their parents looked at the purchase? Do they still think a home is the American Dream where investment returns will be offered in the 6-8% in annual growth patterns as in the past?

The current climate offers a new sales technique for mortgage and real estate companies in moving property. The "short sale" market is of value to the investor, but counter productive for future community values. So, if you want to sell a home in this market, what are your options? The appraiser will always look at recent sales, and there have been several homes foreclosed and resold as short sales in your neighborhood. The bad thing is the family that wants to move across town into a nicer home, but the short sales will affect the value of their home dramatically. Appraisers will look at the most recent sales using the cost approach to determine value. This gives you only one real option to take less for your home, and hopefully buy a short sale across town if any are available. I mean why should we take such a loose; we were always on time with our mortgage and taxes, why are we being so affected by others hard times.

So you don't sell, because you do not want to take such a loss and there are no foreclosures in the area you want to go. What do you do to build value for the future? What do you honestly think will help your home stand out in front of the others? What do you think a buyer is thinking about today? Low utility bills? Are they considering looking into solar or energy savings? Are they curious about green building and green renovation products? Here is an idea. Put $15,000 in energy efficient upgrades in your existing home, taking advantage of the tax incentives and rebates. Now, depending on the upgrades you have chosen, the property stands out in this development. With offering up to 65% lower energy bills alone a buyer desiring your neighborhood may lean towards your home even if there is a short sale for less money. The timing couldn't be better as most are curious on how to renovate to lower utility bills. Green renovations, can make a difference in real estate values. Using healthy materials and installing more high efficiency systems will making a difference in quality of life. While economic times are challenging those involved in the energy sector hold promise for growth. Our company, Green Real Estate Education is educating all sectors in the real estate industry to bring these points to those is there markets. Our educational programs are in demand even in these economic times.

Energy Efficient Homes and proper marketing especially if they offer the added benefit of being green certified properties are some of the most sought after residences and gaining strength daily. The entire building industry is changing towards sustainable and green techniques; it's about time we embrace the new green revolution.

Sunday, July 1, 2012

Green Real Estate - Interest Grows in California

I grew up in North Hollywood, California. I remember attending Monlux elementary school in Van Nuys when "Ecology" became big news. That's 40+ years ago! Back then it was about recyling. We'd have huge newspaper drives to divert some of that trash for re-use. I didn't really understand what was happening back then but now I realize that I was witnessing the birth of something important. California really was the birthplace of the "Green" movement. Sometimes it seems like the rest of the country is just catching up. And now that we are reaching the onset of the economic recovery we are beginning to see emerging technologies leading the way, and in the forefront of these technologies will be the development of green building products and real estate practices. Nowhere in the United States are they more focused on developing environmentally responsible practices than in California. This focus will create a growing opportunity for green real estate in California that will be something people will want to be a part of in the years to come.

As a seller of homes or commercial properties, environmentally sound additions are always a major selling point. Being able to point out the smaller carbon footprint of one home compared to another will be a desirable feature to a homebuyer. Californians have led the way in developing green practices such as solar and wind generated power and energy saving building materials and techniques. Any property in California that can state the energy efficient inclusions in the home is far more likely to sell before homes that have no environmental awareness at all. Taking into account the importance of environmental responsibility is imperative if a seller wishes to be successful in the state of California.

As a buyer in California, green real estate is just another of the enormous number of incentives to purchase a home in 2010. As if the extraordinary home prices and interest rates together with the tax incentives to purchase a primary residence were not enough, there will now be added seller competitiveness to offer green options in the homes they are selling. The climate of environmental concern is prevalent in California. Many homes have either been built or retrofitted with more environmentally friendly features and products than in any other state. If the choice comes down to two homes in the same price range, it would make more sense for a buyer to purchase a home that will save them money continuously with the energy savings that are provided in a green home. With California's awareness of the need to become ecologically responsible, there is no reason for a buyer to choose a home that is not environmentally sound.